Gerhard Rasocha - Unplugged

“And in the end, it’s not the years in your life that count. It’s the life in your years.” 

Abraham Lincoln

Posted via web from gerhard rasocha’s posterous

Posted via web from gerhard rasocha’s posterous

The people who try to do something and fail are infinitely better than those who try to do nothing and succeed.

–Lloyd Jones

I firmly believe that marketing is just about the most important activity of any business out there. By this, I don’t mean the marketing department or its managers and their activities in the traditional sense. In my view, we are all marketers when we are part of a team trying to make a company successful no matter what our job title says. Marketing means trying to create something useful, help it spread around and putting the customers at the very center of our actions.

In the light of this, I just found a beautifully crafted presentation by Siva Ram. Its a great inspiration containing key statements such as:

get to know your customers

make it simple

break the rules

think different

success is directly proportional to perseverance

So just lean back, enjoy this great piece by Siva and get inspired.

In Unclutter Your Life, Katherine Gibson provides a great definition of different types of clutter in our lives:

Physical Clutter: The possessions in our world that do not have a purpose, do not reflect who we are, and do not enhance our lives aesthetically or spiritually.

Mental Clutter: Expectations, distractions, and obligations that affect our peace of mind.

Emotional Clutter: Unfulfilling activities and the self-defeating thoughts and feelings that keep us from our highest potential.

I think, if we manage to get rid of clutter, we will already have come a long way in search of a happy fulfilling life.

“Too many people spend money they haven’t earned, to buy things they don’t want, to impress people they don’t like.”

- Will Rogers

I must admit, I am into simplicity. Just in time for the UEFA EURO 2008, a great video showing the difference.

Have you ever suffered from “Death by Powerpoint” ? Too much information, little interaction, presenters reading bullet-points of slides with little enthusiasm … does this sound familar ? Garr Reynolds, creator of the most popular Web site on presentation design and delivery — presentationzen.com — shares his experience at a Google-Meeting in a provocative mix of inspiration and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Watching this will take around 70 minutes of your time, but believe me its more engaging than most 15 minute presentations I have ever seen.

Lets work together to reduce the number of “template-based and bullet-point-driven” group-reading meetings. We may even free up some time along the way to get serious work done.

When the iPhone was announced a year ago, I wrote why mobile phones will never be the same again. Now, six months forward after its initial introduction in the US with 4 million units (this makes it the fastest selling smartphone ever) sold and data traffic to Google surpassing all other phones, it proves to be a big success.

Stephen P. Anderson put together this wonderful presentation explaining what sets the iPhone apart from all the other phones. There is a lot to learn from Apple.

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I guess you may by now that I am bit of a “presentation freak”. Every time you are doing a presentation, you have an objective. Right ? Well, I hope so, why else would you do the presentation in the first place ? Therefore, it is very important to put a lot of thought into the visuals and the words that come with it. Just watch this great example: Stephen Colbert explains on Comedy Central the rebranding of Cingular to AT&T!

The same could have been presented with tons of slides and bullet points. So, do you think this would have the same effect ?